2021/9/20  
Ban on outdoor barbecues spurs demand for home barbecue appliances (2021/09/14)
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  • 英文 English 
    Ban on outdoor barbecues spurs demand for home barbecue appliances (2021/09/14)

    Due to COVID fears, many local governments have banned outdoor barbecues this fall. That’s a blow for lovers of the traditional Mid-Autumn Festival barbecue. But it’s a boon for makers of electric grills, who are cashing in on the demand for gadgets to cook up a feast at home.

    Pork kebabs and sweet corn are sizzling on a charcoal grill. To one side, tofu, meatballs and green peppers are boiling. Mid-Autumn Festival barbecues may not be like normal this year. Many people are turning to electric barbecues or home appliances.

    Member of public
    I’d made plans with friends to go to Yilan next week for a barbecue, but because of the ban, we canceled it. So I thought I’d go for one of these little barbecues at home. It has lots of functions, like it can do takoyaki and okonomiyaki.

    Member of public
    This type can do grilling and boiling, which suits me, because I love hotpots too.

    Businesses know what diners want. Double-function barbecues are booming.

    This two-tier design lets you fry eggs in the tiny pans at the bottom, with a holder grill on top. You can switch it for pans of loofah clam soup, or an iron plate for grilling steaks. It’s a compact design with big potential.


    Lin Yu-hsuan
    Online retail platform
    Since early September, we’ve seen massive profit growth. Compared to the same period in August, our barbecue product sales have grown fivefold.

    Gathering round the fire as a family is a big part of the fun. This little portable barbecue is no larger than a breadmaker. Its compact dimensions make it perfect for taking on a trip or using at home.

    Cheng Chu-ni
    Online retail platform
    This year, many consumers are choosing to stay at home and have a small barbecue with people they live with. We expect overall profits to be up more than 20% compared to last year.

    A search for electric barbecues reveals many models are already in short supply. Mid-Autumn Festival is just a week away, and Taiwan is preparing to serenade the moon from home.
    中文 Chinese  
    中秋"宅"烤肉商機續升溫各式烤盤賣到缺貨

    再過一個星期,中秋連假就要到了,沒想到卻碰上Delta來攪局,地方政府紛紛禁止戶外烤肉,也讓宅烤肉商機持續升溫,不論是大烤盤、或是不沾鍋的材質,還是主打煮烤兩用的電烤盤,都受到不少民眾青睞,甚至有電商網站都已經掛出缺貨的告示。

    豬肉串、烤玉米等食材,在烤盤已經就位,炭烤的同時,一旁的豆腐、丸子和青椒,還能同步水煮,今年因為疫情攪局,想要中秋烤肉的民眾,紛紛改用電烤盤,在家BBQ。

    [[民眾]]
    “本來就是下禮拜的時候,已經要跟朋友約好,要去宜蘭烤肉,可是因為禁烤令的關係,就取消,所以就想說,其實在家裡,這種小尺寸的,或者它是有很多,多功能的烤盤,譬如說可以做章魚燒,大阪燒這種”

    [[民眾]]
    “煮烤兩用的這種,就還蠻適合我的,因為我又很喜歡吃火鍋類的”

    民眾的需求,業者聽到了,不只推出火烤兩用的電烤盤...

    像這款,雙層設計的款式,下層有著小小烤盤可以用來煎蛋,而上層的不只可以放烤網,還能切換,放蛤蠣絲瓜的鐵盒,或是煎牛排的鐵盤。而這款具備大烤盤及薄機身的款式,也同樣受到民眾青睞。

    [[電商平台副總監林育玄]]
    “從整個九月初,就看到整個業績,成長的幅度非常大,相對於同期,就看八月的部分,其實我們在整個,烤肉用品的部份,就成長五倍左右”

    三五家人圍在一起照顧火侯,像這款麵包機大小的迷你小烤爐,因為體積小、不佔空間,攜帶起來方便,讓不少想在家宅烤肉的小家庭,選擇下單。

    [[網購平台發言人鄭筑霓]]
    “今年許多消費者,都選擇待在家裡,與同住的家人來小聚烤肉,預估今年整體的業績,會較去年成長兩成以上”

    網路搜尋電烤盤,可以發現很多都已經出現缺貨情形。中秋節倒數一個星期,也讓宅烤肉商機持續發燒。
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